Coaching Director
Carlie Wendel
Life to me, is all about connection. Connecting with people, experiences, nature, truth, God, and the best me I'm capable of.
Professional Summary
Dynamic health and wellness leader with over 20 years of professional experience spanning entrepreneurship, healthcare administration, and metabolic health coaching. Currently serves as Coaching Director at Insulin IQ, where she oversees the coaching certification program, manages a team of health coaches, and contributes to content development and strategic direction. Known for transforming personal health experiences into professional expertise, having progressed from program participant to head coach to executive leadership. Proven track record in building successful businesses, developing educational content, and inspiring lasting health transformations in clients.
Professional Experience
Coaching Director — Insulin IQ™
Orem, Utah | 2016–Present
Insulin IQ is a science-based metabolic health education and coaching platform founded by Dr. Ben Bikman, focused on helping individuals understand and reverse insulin resistance.
Leadership & Management
- Direct the Insulin IQ coaching certification program, training new coaches in metabolic health principles
- Manage full team of certified coaches including hiring, performance management, and termination decisions
- Conduct Zoom-based conversational exams evaluating coach candidates' ability to communicate Insulin IQ principles
- Hold regular team meetings to ensure alignment on methodology and client outcomes
- Contribute to strategic planning and help direct the future of the company
Content Development & Media
- Heavily involved in creating content for the online coaching platform
- Contribute to livestream production for community engagement and education
- Author success story articles for Insulin IQ blog, documenting client transformations
- Host and participate in IIQ Live educational sessions with clients and coaches
Coaching & Client Support
- Maintain active 1-on-1 coaching practice with individual clients
- Provide customer support and respond to community inquiries
- Guide clients through insulin resistance reversal using the Insulin-Smart Eating Method
Career Progression
- Started as program participant, experiencing personal health transformation
- Advanced to Nutrition Coach role based on personal success and commitment
- Promoted to Head Coach at Elevate Fitness & Rehab (flagship location)
- Elevated to Coaching Director overseeing entire coaching operation
Founder & Owner — Baby Accessory Company
Orem, Utah | March 2003–May 2016 (13 years)
- Created and launched a baby accessory product line from concept to market
- Scaled distribution to over 100 retail stores worldwide
- Managed all aspects of business operations including marketing, production, and inventory
- Oversaw customer accounts, wholesale relationships, and retail partnerships
- Supervised employees and managed payroll and human resources
- Developed problem-solving abilities managing complex, multi-faceted operations
Medical Office Administrator
Provo, Utah | January 1999–March 2003 (4 years)
- Managed medical billing and collections processes
- Secured and negotiated insurance contracts
- Handled patient communications and administrative support
Published Articles & Content
Selected success story features written for Insulin IQ blog:
- From Medications to Metabolic Mastery: Doug & JoDee's Insulin IQ Story (May 2025)
- Two Inspiring Stories of Progress in Reversing Insulin Resistance for Improved Metabolic Health
- Josh's Journey: Reversing Type 2 Diabetes and Reclaiming His Health in 90 Days
- From Gestational Diabetes to Metabolic Health: How Insulin IQ Worked for Sabrina
Core Competencies
Leadership & Management
- Team leadership and performance management
- Coaching certification program development and administration
- Strategic planning and organizational development
- Talent acquisition and hiring processes
Health & Wellness
- Metabolic health and insulin resistance education
- Nutrition coaching and behavior modification
- Client transformation and accountability support
- Low-carb/ketogenic diet guidance
Business & Entrepreneurship
- Product development and market launch
- Wholesale distribution and retail partnership management
- Marketing strategy and brand development
- Operations management and process optimization
Content & Communication
- Content creation and educational material development
- Livestream hosting and production
- Success story documentation and storytelling
- Customer support and community engagement
Client Testimonials
“Carlie Wendel as a coach was very supportive and knowledgeable and I love that she is open to new information and ideas.”
— Insulin IQ Client Review (Trustpilot)
“My experience with Insulin IQ has been great. They are very responsive and my coaching sessions with Carly are extremely helpful.”
— Insulin IQ Client Review (Trustpilot)
Professional Affiliations
- Insulin IQ Certified Coach
- Insulin IQ Coaching Certification Program Director
- Elevate Fitness & Rehab (Former Head Coach)
Areas of Expertise
Insulin Resistance Reversal • Type 2 Diabetes Management • Weight Loss Coaching • Low-Carb/Keto Nutrition • Metabolic Health Education • Fatty Liver Health • Behavior Change • Health Coaching Certification • Team Leadership • Content Development • Livestream Production • Customer Success
Sources
- LinkedIn — Carlie Wendel Profile
- Insulin IQ — Official Website
- Insulin IQ — Success Stories (Articles by Carlie Wendel)
- From Medications to Metabolic Mastery — Article
- Trustpilot — Insulin IQ Reviews
- Insulin IQ Coaching Certification Program
- Elevate Fitness & Rehab — Orem, Utah
- Insulin IQ Member Platform
- Insulin IQ — Private Coaching
- Find Health Clinics — Insulin IQ